Disney & Hotstar X Biggboss AR portal

Branded AR lens "𝐁𝐢𝐠𝐠 𝐁𝐨𝐬𝐬 𝟑𝟔𝟎" - created in collaboration with 𝐃𝐢𝐬𝐧𝐞𝐲+𝐡𝐨𝐭𝐬𝐭𝐚𝐫 and 𝐕𝐢𝐣𝐚𝐲 𝐭𝐞𝐥𝐞𝐯𝐢𝐬𝐢𝐨𝐧.

This project was designed to give fans of the 𝐬𝐡𝐨𝐰 𝐚 𝐭𝐚𝐬𝐭𝐞 𝐨𝐟 𝐰𝐡𝐚𝐭 𝐢𝐭'𝐬 𝐥𝐢𝐤𝐞 𝐭𝐨 𝐛𝐞 𝐚 𝐜𝐨𝐧𝐭𝐞𝐬𝐭𝐚𝐧𝐭 𝐨𝐧 𝐁𝐢𝐠𝐠 𝐁𝐨𝐬𝐬 (𝐀𝐬 𝐚 𝟐𝟐𝐧𝐝 𝐜𝐨𝐧𝐭𝐞𝐬𝐭𝐚𝐧𝐭 𝐨𝐫 𝐯𝐢𝐫𝐭𝐮𝐚𝐥 𝐢𝐧𝐦𝐚𝐭𝐞).

In order to achieve this, We captured the following essential elements from the show and recreated them in this experience,

⭐ Biggboss is known for giving grand entry to the contestants. So we designed the similar grand entry for our virtual contestants (fans)

⭐ Biggboss house exploration - As a virtual inmate fans can tour the entire B.B house and take selfies

⭐ We also added an exact same speaker bag and photo tags(introduced in the season 6) given to its contestants.